8 UX Requirements for Designing a User-Friendly Homepage Carousel (Jamie Appleseed)

Carousels are hugely popular on e-commerce sites. Especially on the homepage. In fact, 52% of the top US e-commerce sites have a carousel on the homepage (of their “desktop” site). While we have yet to finish our benchmark of mobile e-commerce sites, initial benchmarking shows that carousels are popular on mobile sites too. (baymard.com)