8. Juli 2014

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Low Findability and Discoverability: Four Testing Methods to Identify the Causes (Jennifer Cardello)

One of the biggest causes of user failure is when users simply can’t locate stuff on the website. The first law of e-commerce design states, “if the user can’t find the product, the user can’t buy the product.” So these design flaws are not just usability problems, they’re often a site’s biggest profitability problems as well. (nngroup.com)

Jesse James Garrett and Ken Jennings Talk Maps and Design (Adaptive Path)

When Ken Jennings stepped onto the stage of Jeopardy! back in 2004, he was a humble software engineer from Salt Lake City. 74 wins later, he stepped off that stage as the winningest contestant in game show history. Since then, Jennings has continued to indulge his interest in esoteric knowledge of all kinds as an author and columnist. One of his books, Maphead, digs into the world of maps and map enthusiasts, looking at the past, present, and future of maps as a fundamental part of human experience. (uxmag.com)

10 Customer Metrics You Should Collect (Jeff Sauro)

There are a number of ways to quantify the value of your customers throughout the customer journey. While the "best" metrics depend on your goals and specific context, here is a list of 10 that most organizations should collect. (measuringusability.com)

Creative Minds: Brian Frandsen Offers a Philosophical View on Design (Moa Dickmark)

About one year ago, I was giving a talk to students who were about to graduate from the various design schools in Copenhagen. After I finished, I leaned back in a chair located rather close to the door (and close to the drinks and snack section...) when I caught myself staring at a bag. It captivated me to the extent that everything around me disappeared, and the only thing left was the bag and me. Once I snapped out of it, I went up to the person holding the bag as to ask him where he had bought it. To my great despair, it turned out he had made it himself, and he was holding the only sample. The Man with The Bag turned out not just to have a great eye for design, but to also have a great and intricate mind, and his name is Brian Frandsen. (core77.com)

6. Juli 2014

Usability Tip: Interfaces Need Rhythm (Tammy Guy)

The overall presentation of a site must be clean and professional in order to gain user’s trust. Consistent and easy-to-use interfaces help users concentrate on the content and flow through the rhythm of browsing. In e-commerce, when that rhythm stops due to any uncertainties, it can deter users who will in turn defer back to in-store or phone help—or give up on a business transaction all together. (uxmag.com)

The Outsourcing Guide for Web Designers (Rudolph Musngi)

There are times in the life of a freelance web designer when design projects come like rain falling from the sky. Those times are great and abundant to a point that the said freelancer’s bucket is too full that he can’t carry it. (1stwebdesigner.com)

8 Design Patterns for Autocomplete Suggestions (Jamie Appleseed)

Autocomplete widgets have become somewhat of a web convention for e-commerce search, with 82% of the top grossing e-commerce sites offering up autocomplete suggestions to their users as they begin typing their search query. And Google has had autocomplete suggestions on by default since 2008. (baymard.com)

Structuring a New Collaborative Culture (Rosie Manning)

When I was a junior designer, my creative director asked me to design a mascot with the rather uninspiring instruction to reorder the shapes of the famous 2012 Olympics logo. Having little choice but to accept my task, I threw myself into it with all the boundless, panicked energy that comes from needing to impress the powers above, trusting my superior to steer me in the right direction. (alistapart.com)