Sailing Smoothly
Das hier ist ein wirklich lesenswerter Artikel: How and Why Design Impacts User Decisions.
We all like to sail smoothly and avoid the rough seas, and so do users when they surf the web. A direct and organized design putting features and tools in hierarchy order for users to locate them quickly and easily helps enhance their surfing experience, which influences on how they use your service, or how they shop.
Eigentlich eine nette Montags-Morgen Lektüre (MML).