Designing Microsites: Factors To Consider | Webdesigner Depot

When creating a website, so many things need to be planned and considered before even beginning the design — content, audience, goals, usability, color schemes, and so much more. The design of a microsite, on the other hand, would seem to be an easier task to execute. But this isn’t always the case. A microsite will sometimes have more sensitive issues to deal with, and could see just as many design iterations — possibly due to branding issues, or a host of other factors that arise due to company politics.