Color and Brand
Das hier, liebe THS-Leser, ist ein recht interessanter Beitrag: How to Use Color to Successfully Brand Your Website.
Color consistency makes users feel comfortable about using your website. It looks more professional when the color you use for your site is the color of your logo. However, that doesn’t mean your site should only have one color tone. You should also vary the color saturation and brightness of your logo color to make your website look more dynamic. Combine that with the neutral colors of black and white and you’ll be able to give your website a strong brand identity.
Der Blogbeitrag enthält auch ein paar ganz nette Beispiele.