Experience Strategy
Labels:
Information Architecture
Das hier ist ein sehr interessanter Artikel: What is an Experience Strategy?
An experience strategy is that collection of activities that an organization chooses to undertake to deliver a series of (positive, exceptional) interactions which, when taken together, constitute an (product or service) offering that is superior in some meaningful, hard-to-replicate way; that is unique, distinct & distinguishable from that available from a competitor.
Der Artikel ist garnicht soo lang, aber recht lesenswert.
