Building a Brand
Labels:
Information Architecture
Dieser Beitrag hat sich heute Morgen in meinem Feedcatcher verfangen, und da will ich ihn Euch nicht vorenthalten: The DOs and DO NOTs of Brand.
In this article Alex Hunter discusses why web developers and entrepreneurs can not afford to forget about their brand. Brand is one of those things that often falls by the wayside with developers. Developers are constantly creating amazing technologies and incredible platforms that are fundamentally changing the way marketing and branding works.
Der Text ist zwar etwas länger, aber wirklich lesenswert.
