Business Strategy and Design

Im UX Magazine ist ein gutes Interview mit Luke Wroblewski (Autor von Site-Seeing: A Visual Approach to Web Usability) erschienen: Influencing Business Strategy Through Design.

Wroblewski, head of a team of interaction designers, visual designers and engineers who collaborate on new products and make experiences consistent across Yahoo! properties, believes designers have valuable—but largely untapped—abilities that can be put to good use in the boardroom as well as in the studio. He believes that designers just need to learn how to apply their unique problem-solving and visual communication skills to better participate at a strategic level.

Sehr lesenswertes Interview. Schaut mal rein.