3 A/B Testing Tools Compared (Jacco Blankenspoor)

In my recent article that covered Google Analytics alternatives, someone asked a question in the comments about A/B testing. In response, two tools were mentioned: Optimizely and Visual Website Optimizer. In this post, I’m going to review these in addition to another one called Google Analytics Content Experiments, which offers simplified (but free) A/B testing functionality as part of the Analytics suite. (sitepoint.com)