Calls to action
Labels:
Information Architecture
Das hier ist ein netter, kurzer Artikel: What’s a website call to action and why is it important?
We’ve often asked clients this question in the past: “What do you want your site visitors to see when they visit the home page of your site?” We would then use this information to determine what should be on that page when we design it. Lately though, I’ve decided to rephrase this question to “What do you want your site visitors to do when they visit the home page of your site?”.
Calls to action sind nichts neues, aber der kurze Blog-Post ist dennoch ganz lesenswert.
