5. Juli 2009

Bing vs. Google

Das hier ist ein guter Artikel, der neulich bei Techcrunch erschienen ist: Study Suggests People Prefer Bing’s Design To Google’s, But Still Won’t Switch.

What is amazing is that when the test subjects were asked to rate Bing on specific criteria (visual design, organization of features, filtering options, and relevance of results), Bing handily beat Google in everything but result relevance. Arguably, that is the most important criteria, but most of the study participants thought that both search engines tied on result relevance. So even though Bing ranked better on design, and tied on relevance, that was not enough for most of them to switch.

Ich finde ja Bing auch recht gut... aber switchen tuhe ich nicht. Noch nicht.