Data vs. Insight
Labels:
Information Architecture
Das hier ist ein echt guter Beitrag: Data vs Insight for UX Design.
We have to be able to do both: use data to inform the fullest possible understanding of the behavior and context of potential users, as well as bring our own experience and talent to the challenge. And that’s hard to do, in the midst of managing client expectations, creating deliverables, and endless meetings and readouts.
Der Artikel bringt ein paar sehr gute Punkte Heim. Schaut mal rein, wenn Ihr Zeit habt.